Because sometimes ads are too subtle
I had exactly two words after watching this: The fuck?
Reebok: Belly’s Gonna Get You
Posted May 02, 2007
A beer belly gives a guy a mad chase down city streets.
Posted by Weetabix
Filed under: Advertising, Fatism, Media

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hehehe. It’s actually pretty funny. A smidge disturbing, but funny nonetheless.
The question that comes to mind — how did they get my belly to chase that guy? I really didn’t think it moved that swiftly. :-)
Okay, looking at it context, it’s rather insulting . . . but I think it’s pretty funny, too. Of course, I’m easily amused by the absurd, whether it’s insulting or not.
That really is funny, and I’ve seen enough horror movies to just know that the beer belly is going to rise up out of the river and start chasing him again.
Objectively, it’s a lot like a cartoon version of having an eating/exercise disorder, but even that can’t keep it from being funny.
It’s like “Attack of the Killer Tomatoes” only with a belly instead of a tomato.
Is it…wrong, that I wouldn’t mind having that song on my cardio playlist? Just a quick little high-intensity interval there?
Cat, I *know* MY belly doesn’t go that fast, unless of course it had a motorcycle with sidecar to rip around in. Heh.
Mmmm hmmm. Here’s to chasing the next target market.
I think Reebok stole this concept from Woody Allen’s What You’ve Always Wanted to Know about Sex (but were Afraid to Ask) which had a giant breast running amok. I understand how people find this ad funny in and of itself and on this blog, but otherwise, it is really offensive. Imagine people sitting around watching TV together, and how embarrassed the fat one(s) among them would be…